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Req # 7758

Assistant Account Executive

Location: Bellevue WA US

Job Category: Public Relations

Job Description:

WE Communications is seeking an Assistant Account Executive (AAE) to join the team in Bellevue.  The AAE will help support communications efforts for Microsoft Corporate External and Legal Affairs. This position will be responsible for focusing on media relations, coverage and issue analysis. The AAE will draft, customize and finalize media content along with reporting, social media monitoring and content development with increased client-facing interaction.


Responsibilities:

Influencer Engagement

• Begin developing relationships with media/influencers

• Develop further understanding of influencers & issues globally

• Monitor coverage & conversations in social media

• Craft & customize influencer pitches & social media content

• Contribute ideas & brainstorm on media/ influencer strategies

Digital & Social Media Acumen

• Monitor, report & provide insight on competitor & issue-specific social media activities, unique & creative uses of social campaigns or emerging technologies as necessary

• Draft & finalize social media content for agency-managed client accounts Client Engagement

• Begin engaging & increasing client-facing interactions

• Develop final internal & external materials including action emails & recaps for internal & external clients

• Read & report coverage & issue developments

• Offer increased level of analysis & strategic recommendations based on industry knowledge

Business Acumen & Strategic Thinking

• Less oversight & fewer edits required on entry-level projects

• Refine analytic capabilities

• Materials & contributions reflect understanding of client/industry landscapes & ability to connect the dots

• Integrate & gather information across teams, clients & partners as needed for projects

New Business Development

• Become familiar with WE capabilities across the agency including practice groups & service offerings in comparison to competitor agencies

• Assist in researching organic growth new business efforts including sourcing & gathering audience, industry or competitor market data

People Leadership

• Take accountability for role on projects

• Demonstrate ability to give/accept feedback

• Ability to manage multiple projects simultaneously

• Model agency values

 


Qualifications:

• Typically minimum 1-2 years of communications, marketing, or media experiences; can include internship experience

• Understands the role of the media/influencers & how Integrated Communication provides value

• Demonstrated client service orientation

• Strong organizational skills & ability to multi-task, work in a team environment, and meet deadlines

• Proficiency in computers & standard office applications (Microsoft Office is preferred)

• Bachelor’s degree or above preferred in Communications, Journalism, or related field

 

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